PRESENTER: Presenter
Jeff Jewell, Economic and Community Development Director
Karen Whichard, BerryDunn - virtually attending/presenting
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SUBJECT: Title
Presentation and discussion on the Strategic Planning Outcomes Report and possible action to approve proposed NBEDC Strategic Planning priorities
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DEPARTMENT: Economic and Community Development
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COUNCIL DISTRICTS IMPACTED: Citywide
BACKGROUND INFORMATION:
At the August 14, 2025 NBEDC Meeting, staff presented a plan to hold a strategic planning workshop to help the board gain consensus, prioritize project funding, connect objectives from Confluence and the City’s Strategic Plan, and establish NBEDC strategic priorities and goals.
The process began in late September and included consultant-led interviews with NBEDC Board members, City and Chamber Staff, and other economic development stakeholders in New Braunfels. The Strategic Planning workshop took place at Honors Hall on November 3, 2025 in which meeting participants completed activities, discussions, and brainstorms related to priority categories for upcoming projects.
This presentation will include outcomes and strategic priorities gleaned from this workshop meeting. If agreeable, the NBEDC will take action to formalize the proposed priorities.
ISSUE:
Staff will present the Outcomes Report from the November 3, 2025 Strategic Planning Workshop meeting - NBEDC may take formal action to approve the proposed strategic priorities presented
STRATEGIC PLAN REFERENCE:
☒Economic Mobility ☐Enhanced Connectivity ☐Community Identity
☐Organizational Excellence ☐Community Well-Being ☐N/A
FISCAL IMPACT:
There is no fiscal impact for this presentation and possible action.
Recommendation
RECOMMENDATION:
Staff recommends the NBEDC review and consider the proposed strategic priorities and take action to approve - if no modifications are identified.